Actor-turned-producer Niharika Konidela has made it clear that she remains unfazed by criticism, stating that she will continue to pursue projects she believes in.
Focus on New Productions
Niharika is currently in the spotlight after announcing her upcoming production Bhari, which stars her brother Varun Tej in the lead role. At the same time, her film Rakasa is set to release on April 3.
Directed by Manasa Sharma, Rakasa features Sangeeth Soban and Nayan Sarika in key roles.
Backing Unique Talent
Speaking at the pre-release event, Niharika highlighted her journey as a producer and her passion for supporting fresh talent. She recalled discovering Manasa Sharma’s writing during a YouTube project and later collaborating with her.
Niharika described the director as deeply passionate about cinema and expressed strong belief in her future potential. She emphasized that introducing new talent has always been a priority for her production banner.
Responding to Criticism
Addressing ongoing criticism about her choices, Niharika acknowledged that every project she undertakes invites questions.
She pointed out that during earlier productions, people questioned her decision to work with newcomers. With Rakasa, she faced doubts for choosing a different path, while her upcoming project Bhari drew comments for involving family members.
Despite this, she maintained a firm stance, stating that she will continue doing what she loves regardless of public opinion.
Strong Team Support
Niharika also credited her team and collaborators for their consistent support. She expressed gratitude to her family and her production house for allowing her the freedom to explore her creative vision.
She praised her technical crew and collaborators, noting that their contributions play a crucial role in shaping each project.
Confidence in Rakasa
Talking about the film’s cast, Niharika described Sangeeth Soban as a promising talent and appreciated Nayan Sarika for her performance and personality.
She expressed confidence that Rakasa will connect with audiences and deliver an engaging cinematic experience.
A Bigger Vision
Beyond filmmaking, Niharika shared a personal aspiration for her production house—to see everyone associated with her banner achieve stability and success in life.
With Rakasa set for release and Bhari in development, she continues to focus on building meaningful projects while staying committed to her creative instincts.
FAQs
Q. What did Niharika Konidela say about criticism?
A. She said she will continue doing what she loves despite public criticism.
Q. When is Rakasa releasing?
A. The film is scheduled to release on April 3.
Q. Who stars in Rakasa?
A. Sangeeth Soban and Nayan Sarika play the lead roles.
Q. What is Niharika’s upcoming project?
A. Her next production is Bhari, starring Varun Tej.
