Meghan Markle has expanded her As Ever lifestyle brand with a $148 advent calendar inspired by her California roots, marking another step in the Duchess of Sussex’s growing commercial portfolio.
The 24-piece chocolate collection was created in collaboration with Los Angeles-based chocolatier Compartés. The calendar features a festive illustration of the Montecito home Meghan shared with Prince Harry, bringing a personal California reference to the seasonal product.
The launch was announced on Thursday and is available for pre-order to customers in the US, with shipments scheduled to begin in November.
Meghan’s California Home Inspires the Advent Calendar
The advent calendar contains 24 individual chocolate pieces, with the packaging depicting an illustration of the couple’s former Montecito residence.
The property, reportedly valued at around £11 million, was home to Meghan and Harry for several years and became closely associated with their life in California.
According to the product’s press materials, considerable attention was given to the calendar’s design. The countdown numbers were reportedly hand-painted in Meghan’s own handwriting using edible gold lustre.
The brand said the handwritten details were intended to make the daily opening of the calendar feel like a more personal experience.
What’s Inside the As Ever Chocolate Calendar?
The collection brings together several fruit-inspired chocolate flavours.
The assortment includes strawberry, raspberry, blackberry and orange marmalade options, alongside a signature chocolate decorated with edible floral toppings.
Dark chocolate ganache truffles are also included in the selection.
The collaboration brings together Compartés’ chocolate-making expertise and the visual identity associated with As Ever. The companies have positioned the calendar as a seasonal product that can also serve as a keepsake after the festive period.
Meghan developed the concept with Compartés creative director Jonathan Grahm.
Meghan Teased the Project on Instagram
The Duchess had previously hinted at the project on social media.
In an Instagram clip, Meghan was seen riding in a golf cart with Grahm, accompanied by the caption, “Christmas planning in June.”
The playful behind-the-scenes moment offered an early glimpse into the planning process behind the holiday release.
Meghan launched As Ever as a lifestyle venture last year alongside her Netflix series With Love, Meghan, which focused on cooking, entertaining, gardening and lifestyle content.
As Ever Moves Toward an Independent Future
The advent calendar arrives as As Ever continues developing as an independent lifestyle business.
Earlier this year, the brand ended its partnership with Netflix. According to TheWrap, the company said As Ever had experienced “meaningful and rapid growth” and was ready to enter its next stage independently.
The change means the new chocolate collection carries significance beyond the holiday season. It represents another product launch under the As Ever name as Meghan continues building the brand separately from Netflix.
Meghan’s Expanding Commercial Portfolio
Meghan and Prince Harry returned to the UK in August with their children, Prince Archie and Princess Lilibet, according to the supplied report.
Meanwhile, Meghan’s business activities have continued to centre on As Ever and its lifestyle positioning.
The advent calendar combines several elements of that identity: food, seasonal entertaining, personal design touches and the California setting that has become closely associated with Meghan’s public brand.
With pre-orders now available in the US and deliveries expected from November, the $148 calendar gives As Ever another opportunity to establish itself as a standalone lifestyle label.
