Indian accessories brand Lavie has partnered with renowned designer Payal Singhal to launch a limited-edition premium handbag collection. The collaboration marks a strategic step for Lavie as it expands into the designer accessories segment.
The Payal Singhal x Lavie edit brings together the designer’s signature prints with Lavie’s contemporary handbag silhouettes, offering a blend of traditional artistry and modern functionality.
A Fusion of Art and Design
The collection celebrates Indian craftsmanship while incorporating global design sensibilities. Featuring Payal Singhal’s iconic prints, the handbags merge traditional motifs with modern aesthetics, creating pieces that are both stylish and versatile.
Designed for festive occasions, weddings, and social events, the collection aims to offer statement accessories that reflect individuality and elegance.
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Signature Prints and Inspirations
The collection showcases a diverse range of prints inspired by different cultural and natural themes:
- Safari Print: Inspired by African jungle landscapes
- Anar Mor Print: A tribute to the regal heritage of Jaipur
- Abutilon Print: Reflecting the calm of English summer gardens
- Saras Print: Inspired by the grandeur of Mughal gardens
Each design is crafted to appeal to women who appreciate bold patterns combined with refined detailing.
Focus on Sustainability
All handbags in the collection are made using premium vegan leather, highlighting both brands’ commitment to eco-conscious fashion. The collaboration emphasizes sustainability without compromising on luxury and quality.
Strategic Brand Expansion
According to Ayush Tainwala, CEO of Bagzone Lifestyles Pvt Ltd, the partnership represents Lavie’s move into the designer space while catering to the growing demand for accessible luxury.
Designer Payal Singhal noted that the collaboration reflects a shared vision of blending artistry with practicality, allowing consumers to carry functional yet expressive fashion pieces.
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Priced Rs 4,000 onwards , the Payal Singhal x Lavie limited-edition collection will be available on the official Lavie website www.lavieworld.com.
